Fiery Coolness

We’ve talked about strange product placement before (for example feminine hygiene and cookies or the magical mysterious shelf), but this one is ironically spot on.

Wait, who really buys hot sauce at the same time as antacid tablets?

Just imagine the look on the cashier’s face as he first rings up the hot sauce and then the antacids. Then imagine the look on your face.

More importantly, I start to suspect that there has been integration between the hot sauce and antacid manufacturers. Seems like a numerous win opportunity where the only thing that loses is your self control.

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